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CEO Blog: The Truth Behind Brand Building

We all want (and need) to know what consumers think of our brands?the evolution of social media and the way it has opened up communication channels make that more important today than it has ever been. But I truly believe that letting the consumer tell you what your brand should be is an approach that may very well not be in the brand?s best interest.

Steinbock: Exporting an Inflation Tsunami

?We do not want higher inflation and we?re not tolerating higher inflation,? Fed chairman Ben Bernanke told Congress yesterday. In a way, that?s true. Washington is exporting higher inflation , which it does not want, to the emerging world, which must tolerate it. And Brussels has joined in.

Morici: Unemployment Falls but Continued Progress Uncertain

The economy added 243,000 jobs in January, and unemployment fell to 8.3 percent. Going forward unemployment is not likely to fall much further and could rise again.

Gov. Blunt: US Automakers ? Growing Market Share, Driving Economic Growth

For those of us who work for the American auto manufacturers, our product is more than just a collection of fused metal, technology, rubber and glass. A trade show represents the American automakers? commitment to excellence.

Morici: GOP Must Address the World As It Is, Not Think It Should Be

The 2012 presidential campaign offers Republicans the opportunity for a robust debate on the roles of free markets and state intervention in defining the opportunities the economy offers Americans.

Satterwhite: It?s Not About the Jobs, Stupid

Call me crazy, but I believe we?re at a unique moment of opportunity in our country?s history; an unprecedented opportunity if we handle it right. And, handling it ?right? is going to require a sizable paradigm shift in how we educate and prepare young people to take their place in the workforce.

Farr: Reading the Tea Leaves

The main ingredient to the economic recovery, aside from stabilization in housing, is a healthy increase in incomes.

Johnson: Does the Fed Trump Fundamental Analysis?

Federal Reserve chairman Ben Bernanke went to the well of make-believe wealth once again, setting the stage for more bond buying in last week?s announcement. With a sullen economy supported by 36 months of smoke and mirrors, the punch bowl was never far away.

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